Finding a business coach is easy, you simply search Google and a few million results will appear before your very eyes! However, finding the right business coach will take a lot more care and attention.
What Makes The Right Business Coach?
First of all you need someone who has the right background knowledge and experience to understand your type of business and the market within which you operate. You needs someone with the appropriate business coaching skills. Remember, you are looking for a business coach, not a life coach or a fitness coach! You need to find someone who has an in-depth understanding of business and, more importantly, an understanding of what it takes to make a business successful.
So, you’ve now got a short-list of possible business coaches who have the right skills, knowledge and experience.
Working with a good business coach is not very much different from working with a business partner or colleague. You need someone who you can trust and someone with whom you can get on. When working closely with someone, you need the right “chemistry”.
Now comes the tough part…
There are people who will tell you what they think you want to hear. Then there are the really good business coaches who will tell you what you need to hear. These are the type of coaches you need to hire. People who will give it to you straight… no fluff… no filler… just the hard boiled facts. Your job is to be willing to take the feedback, advice and guidance your coach offers you without taking it personally.
And finally, you need someone who will hold you accountable. Someone who won’t accept your feeble excuses. When you commit to taking a specific action within an agreed time-scale, you need to make it happen. A really good coach will keep you on your toes and give you a hard time when you miss your targets and deadlines. That’s why you hire them!